All Posts by Sampath

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Jul 23

25 High Value Business lessons I learned from Gym

By Sampath | Growth Marketing

If there’s something that you can’t just ever stop, it’s learning (let’s talk about pizzas, later)

After 5+ years, I looked at my growing belly & decided to enroll into a gym close by, for obvious reasons; to slim down & stay fit.

I not only lost 11 lbs in the first 60 days, despite being a bit irregular and became more active but also learned a plenty of lessons during this period.

I work with a good number of Founders, helping businesses with Growth, closing deals etc., I started to connect the dots between what I learned at the gym with my business.

When dealing with new challenges:

– Procrastination is not an option if you are serious

– It’s always gonna be hard at the beginning, but you gotta keep going

– No pain, No Gain

– Not just the workout, but 360 degrees approach is a must

– Challenge yourself

– Consistency is the key

– The day you wanted to quit is the day you need to hustle more

– Breaks are a must but not for long

When dealing with Growth (Sales/Marketing):

– Without a trainer, journey is going to be really tough – You can crawl yourself towards winning, or you can jog your way

– Willing to shed some money if you are looking to grow

– You cannot do it all by your own

– Set a goal and reverse engineer

– Countdown and not up

When hiring a Consultant/Advisor/Marketer:

– Lot of free value up front by the trainer

– Focus on a better you tomorrow than today

– Build a business you can be proud of

– Having an accountability partner

– Form a group but you gotta do the work you have to, to keep you fit

– Learn from gym buddies, not fight against – They are not your competitors. You are not competing with anyone, but you from yesterday

– One step at a time

– Keep a routine

– Take time out to talk to your customers – Stretching

– Follow up, like a Trainer

– Don’t upsell too many things at once

– Keep the proofs ready


Jul 16

How I am utilizing my time, despite on calls 7 hrs a day?

By Sampath | Growth Hacking

1) Respond to short emails right away

Spam emails? Report. Not reading a few emails anymore? Unsubscribe. Long emails that are gonna take more than 10 minutes? They can wait between my calls

2) Qualify the products/people you speak to

3) You have to value your time more than anyone else

4) Always have a buffer time of 30 minutes for any call/meeting

If the product is a solid & needs my help, I use the buffer. If not, close it in 30 minutes max.

5) Allocate a particular set of time

I use BLAB

6) Follow up

I use a CRM.

7. Admit that you cannot do everything, and definitely not all by yourself.

generate more leads easily
Mar 04

Get more leads with same traffic using this simple hack

By Sampath | Growth Hacking , Product Reviews

What’s tougher? Getting more traffic or generating more leads? Definitely the latter.

More leads = More business

Ultimately we all want to convert the incoming traffic into leads. You want your visitors to take action, after reading through the content.

That’s the ultimate purpose anyway, right?

But only 20% to 30% of your readers read the whole article, out of which 0.2% – 0.5% possibly convert into a lead; the rest of the traffic just share your article (depends on how interesting your title is) or quit your website within first 5 seconds.

Again the chances of converting traffic into a lead accounts into a lot of factors – Placing the right lead magnet, authority of you & your website, targetted traffic & so on

Let’s do a simple math here:

  1. You receive 1,000 visits a day
  2. Only 200 of them is going to read the whole content
  3. Out of which you stand a chance of getting 2 to 10 leads (per article)

Doesn’t sound fair, right? I know the world is not fair.

What if you could use a secret Golden key to tap your traffic, convert most of them into leads?

Yeah, there exists a few of them and I’m introducing one to you today, in this post.


“Who wants to be a Millionaire?” – Easily, one of the most popular shows in US till date.

ask questions to collect leads

Reason: People love being asked. The more (matching) questions you ask, more they get glued to you.

So, why not put

CTA: Download this checklist to get more qualified leads

Mar 04

How to get SEO clients? I won 2 new clients in 7 days

By Sampath | Growth Hacking

Here’s my analysis:

1. SERPStat vs SEMRush – Loaded with most features (plus a few more) from SEMrush, this tool appears to be awesome. SERPstat provides you Google & Yandex VS SEMRush offers Google & Bing. The latter offers a lot more Search Engines/Countries though

Note: SEMrush is in the business for decades

2. Keyword Research – This is awesome with individual modules for SEO, PPC & Content Marketing

3. Site Audit – Better than most site audit tool I’ve used. With loading speed & redirects analysis, this is a complete suite. Good job there, folks!

4. Backlink Analysis – Gets close to what SEMrush/Ahrefs is offering. Good enough for 99% of the Intermediate & Advanced SEO analysts

5. Competitor Analysis – I am a guy who runs down deep to dig competitors’ data & I love what I see in there: URL vs URL is my personal favorite

& many more.

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